Hidden in the mountains of Aba Tibetan and Qiang Autonomous Prefecture in Sichuan Province is Jiuzhaigou, a secret place known as the ‘fairyland on earth’. Jiuzhaigou attracts travellers from all over the world with its crystal clear lakes, cascading waterfalls, colourful forests and rich ethnic culture. 2024, Jiuzhaigou received a record high of 5.11 million tourists. For American tourists seeking natural wonders and cultural depth, Jiuzhaigou is not only a visual feast, but also a journey of spiritual awakening.
Chapter 1: Nature’s Palette – The Ultimate Aesthetics of the Four Seasons
The magic of Jiuzhaigou stems from its unparalleled geological wonders. The calcareous landforms shaped by glacial movements have given the waters here an ever-changing colour palette of emerald, azure and amber. For example, the Mirror Sea’s lake is as smooth as silk, reflecting snow-capped mountains and colourful forests; the water of Pearl Beach Falls splashes like ten thousand pearls, refracting rainbows in the sunlight.
Autumn Rapture
When is the best time to visit? The answer is undoubtedly late autumn. At this time, the maple leaves are on fire and the birch forests are golden, contrasting sharply with the turquoise blue lakes. According to research, Jiuzhaigou’s ‘red leaf index’ is significantly positively correlated with the number of tourists, and the Pearson’s correlation coefficient for autumn is as high as 0.8051.
Strolling along the trestle path, with a carpet of fallen leaves beneath your feet and a colourful pool of snow-covered mountains in the distance, every step is like stepping into Monet’s oil painting.
The quiet of winter
Jiuzhaigou in winter is transformed into a fairy tale of snow and ice. The waterfalls condense into ice sculptures, the sea is dressed in silver, and the primitive forests are hidden in the snow mist. Visitors can experience the icefall rock climbing, snow hiking, or in the Tibetan-style wooden house around the fireplace night conversation, feel ‘thousands of birds fly away’ the beauty of solitude.

Chapter 2: The Symphony of Life – A Miracle of Ecological and Cultural Symbiosis
Jiuzhaigou’s charm lies not only in its scenery, but also in its unique ecosystem and humanistic traditions. It is one of the world’s 34 biodiversity hotspots, inhabited by rare animals such as giant pandas and golden monkeys.
A living museum of Tibetan and Qiang culture
There are nine Tibetan villages scattered throughout the ditch, hence the name ‘Jiuzhaigou’. Visitors can explore traditional Tibetan houses, experience thangka painting, Tibetan incense making, or participate in the potshuang dance event. The local Tibetans practise BENZOISM and Tibetan Buddhism, and the humming of the scripture drums and the fluttering of the scripture streamers tell of the power of millennia of faith.
A Model of Sustainable Tourism
In the face of a surge of tourists, the Jiuzhaigou Valley Management Bureau has implemented ‘restricted flow reservations’ and ecological restoration projects to ensure that the natural landscape is not damaged. For example, private cars are banned from the scenic area and replaced by environmentally friendly sightseeing buses, and a portion of tourism revenue is used to subsidise the passing on of Tibetan handicrafts. This concept of ‘reverence for nature and respect for culture’ coincides with the management philosophy of the U.S. national parks.
Chapter 3: A Traveller’s Guide – How to Experience Jiuzhaigou in Depth
Itinerary Planning Suggestions
Transportation: Take a flight from Chengdu Shuangliu Airport to Jiuzhaigou Huanglong Airport (approx. 1 hour), or choose the scenic highway for self-driving (8-10 hours), and along the way, you can enjoy Minjiang River Canyon and the Qiangzhai Landscape. The city of Jiuzhai is located in the centre of the Huanglong River.
Accommodation: We recommend staying at the Ritz-Carlton Jiuzhaigou Hidden World Hotel or the InterContinental Jiuzhaigou Paradise, the former combining Tibetan aesthetics with luxury service, and the latter featuring a panoramic glass dome for nighttime stargazing.
Must-see Attractions:
Colourful Pools: the smallest of the seas, but with five shades of colour due to mineral deposits, the colours are at their peak on a clear day.
Norilang Waterfall: China’s widest calcareous waterfall, with abundant water in summer and an icy waterfall in winter.
Shuzheng Qunhai: 19 lakes are terraced and dotted with Tibetan villages, making it an excellent location for photographing the blend of humanity and nature.
Photography and Outdoor Activities
Professional photographers are advised to carry polarising lenses to eliminate reflections on the water surface, and the light in the early morning and dusk is best suited to capturing the dreamy colours of the lake. Outdoor enthusiasts can choose the Zarugou trekking route through pristine forests and alpine meadows, or take part in special activities such as mountain yoga and stargazing.
Food and Etiquette
Tibetan food is a must-see experience: ghee tea warms the stomach, yak jerky has a rich aroma, and barley wine is slightly sweet and intoxicating. We recommend a visit to the Jiuzhaigou Tibetan Feast, where you can savour stone-roasted lamb chops and tsampa. It should be noted that Tibetans regard the sacred lake as a symbol of their faith, so visitors should avoid stepping into the lake or discarding rubbish.
Conclusion: Jiuzhaigou – An Eternal Dialogue
Every landscape in Jiuzhaigou tells the story of how nature and mankind live in harmony. As UNESCO commented, ‘This is an ecosystem with water as its soul and a gem of human civilisation.’ When American travellers set foot on this land, they will not only be rewarded with soul-stirring landscapes, but they will also be able to understand China’s deep commitment to ecological conservation.
In the autumn of 2024, the maple leaves in Jiuzhaigou will still be red and the sea will still be blue. This land is waiting for every traveller to measure its beauty with their feet and listen to its stories with their hearts. Perhaps as one tourist said, ‘Jiuzhaigou is not a destination, but a starting point for rediscovering oneself.’